2017 was an incredible year for the app market. The App Market expanded many fold and so did the revenue. 2018 is expected to be bringing more opportunities for the developers. The number of competitors are going to increase as well as the opportunities to earn more as the market is increasing.
Getting app installs is a tough task and an important one too. After all this is the real business. The more the downloads, the better are your profits. Let us understand the scenario at the App Store and how it works.
The Scenario
When you submit your app in the App Store, you stand amongst a queue of around millions of apps. Each of these app developers work to make their app stand out of the crowd and to be one of the top apps in the App Store. In such a fierce environment, making profits is a really challenging task. Daily thousands of apps are moved out of the Play Store due to inactivity or other causes. Therefore one needs to be active and regularly move up if they want to sustain and the only way of doing that is by increasing app installs.
In this article, we will talk about the ways to increase get app installs that you can use in 2018.
- App Quality: This is the foremost thing that needs to be ensured. You cannot people to use your product unless it’s the best. With so many competitors, you need to make sure that your app is the best product available in the market. Your app should be stable and there should be no bugs or crash issues. Not only that, your app should have all the features there is to offer in a particular segment. Work on your app design and UI, its icon and features. Keep providing updates for your app and also try introducing new features after every 2 months. This way you can keep your users interested in your app. User dissatisfaction can lead to a poor market for your app and this should be avoided at all costs.
- Marketing: You need to generate awareness amongst the users about your app. Get people to know about your app. This is the only way to ensure that your app is downloaded. There are a number of marketing strategies and you should be very careful in selecting the right plan. Invest some money on advertisements and contact marketing agencies to help you through the process. A good marketing plan can work wonders for your app.
- Traditional Advertising: Nothing can match promotion platforms like the old school traditional advertising. It involves the use of print media like newspaper, magazines and handouts to advertise and promote your app. It also includes the use of digital media like TV ads to promote your app. Creativity is the key in this. You need to attract a large number of people and you have a lot of options and facilities to choose from. Following the traditional approach boosts your visibility multi fold and also helps you to gain trust and good name among people.
- Search Engine Optimization: This is one of the most effective ways of promoting your app. Basically you optimize your app according to buzzing keywords and this increases the chances of your app coming in the top search results in search engines. SEO has been in use for a long time now. Developers depend on this for advertising and why not. SEO has tremendous potential to get you valuable users and to increase your app installs.
- Video Teasers: Videos are the new trend today. People don’t have patience to go through long articles. Blogs, no doubt, are one of the best ways for promotion but not many people go through them. Videos, however have been found to indulge people. This is why video teasers are becoming poplar day by day. With a creative video and a fairly good content, you can target a large number of people and hence gain the publicity you were aiming for. The more people know about your app, the higher there will be chances of app installs.
The last but not the least.
Buy Android App Store Installs: Yes, you heard it right. You can buy your android app installs. We know many of you would tell that it’s an unethical thing to do. Well, let us explain why this is a good step. As we said, it is extremely difficult for a new app to get downloads but this can be changed. If you buy app installs, your app downloads will increase. This will do two things. One: your app downloads increases which helps your app to move up the app chart. And second: more number of downloads improves your app’s good name. People start trusting your app and once your app visibility increases, you are set to move up and up the app store chart. Here are some of the websites where you can get mobile app installs.
- www.boostyourapps.org: This web service provides complete app care for you. It takes care of advertising your app and also provides ratings and reviews for your app. The price plans are really cheap and it is simple to use. All the app installs offered by this websites are genuine. This is why this website is used by thousands and thousands of people all over the world to take care of all their app marketing needs. There are several plans to choose from according to your needs. This service is available for both android and iOS apps.
- rocketappranking.com: This is another great app review and install web service. This website offers app monitoring services and also takes care of your app reviews and app ratings. With this service, you can monitor your app traffic and can also get genuine reviews for your app. You just need to select the plan that matches your expectations and needs. This website has a large base of genuine users and this makes sure that all your app installs are genuine.
- www.reviewapp4u.com: Reviewapp4u is similar to boostyourapp.org. It also gives you genuine app installs and it also provides ratings as well as reviews for your apps. There are a lot of plans according to the number of android app installs that you want. The best part, the plans are affordable and can be used extensively.
- www.fewreview.com: This web service provides ratings and high quality reviews for your app. Also, it has a dedicated service for app installs. These inputs are from trusted users so every app install is organic. The plans are relatively cheap and there is no risk lying with it.
- www.appsuch.com: This is probably one of the most used web service by app developers. This service is for both iOS and android apps. A wide option of plans are available according to your budget. Every installs that you get for your app is organic i.e. it comes from genuine users.
A word of caution to all our fellow developers. Make sure that you do not use a service that relies on the use of bots. Google as well as iOS App Store has a strict policy on the use of bots and if found, your app can be removed out of the appstore. Therefore, put utmost care while selecting a service. Select the websites or services that use real users for the installs. Before paying for the service, make sure that you get organic installs for your app. Happy coding.